Home » Opinion: Adidas Has a Mountain to Climb in China

Opinion: Adidas Has a Mountain to Climb in China

August 10, 2026August 11, 2026

Opinion: Adidas Has a Mountain to Climb in China

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Adidas would do well to tailor its Chinese business more closely to local tastes rather than simply importing a global formula, writes Bloomberg’s Juliana Liu.

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Opinion: Adidas Has a Mountain to Climb in China

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Opinion: Adidas Has a Mountain to Climb in China